social media

How to Enter Your Villain Era Without Your TikTok Algorithm

How successfully to enter your villain era, and become your own hero.

Why Your Thought Leadership Matters and How to Actually Make It Happen

Our thought leadership content often lands on the bottom of our priority list, but why? And what in the world can we do about it?

5 Tips To Supercharge Your Social Media in 2022

Otter PR's Scott Bartnick Shares Tips To Supercharge Your Social Media

Social Media and the Unachievable Beauty Standard

Although our smartphones have made life easier through the instantaneous access to information, entertainment, shopping, and other life necessities or wants, it has also taken a huge toll on our overall health, both physically and mentally. In my case, reviewing my increasing screen time each week is a constant reminder of the lack of progress towards my goal and inability to change a bad habit.

You look Familiar — “Instagram Face” and the De-racialization of Beauty

Why does everyone look the same on Instagram? Is "Instagram FaceInstagram face is deracializing human faces?

Parents Need to Stop "Sharenting" for Their Children and for Themselves

As the new decade dawned, I sat at my computer for an entire day, attempting to make good on a promise to my child. "Attempt" is the right word, because it was surprisingly difficult to purge my social media of posts involving her. Even after five passes, Instagram mysteriously unearthed additional photos, trapping me in a seemingly unwinnable game of Whack-A-Mole. You can bring your child into the digital world, but it isn't so easy to take them out.

Stop Scrolling: Your Social Media Use May Do More Harm than Good

About six years ago, some colleagues and I published research that indicated that increased time on the social media platform, Facebook, was linked to depressive symptoms among young people. The studies, which served as the basis for the article, were, of course, not conducted during a major global pandemic. So even during the best of times when the economy is booming and people feel relatively safe, they tended to suffer from mental health consequences as a result of spending too much time on s

Help! My Boyfriend Deleted Me on Social Media!

Today, the armchair psychologist is dealing with some frenemy issues and another who's dealing with a difficult mother.

I'm A 16-Year-Old CEO: Here's How Social Media Built My Company

I built my beauty brand, Frilliance, off of my YouTube following. At the time I launched Frilliance, I had around 500,000 subscribers. My other social media channels were not as strong as my YouTube following, so I leveraged that platform in particular both to launch my brand and leading up to the launch. Through my videos, I encouraged my subscribers to join the email, text, and Instagram for Frilliance. I didn't want to rely on my YouTube channel as my only way to market and sell Frilliance.

"What I Wore When I Was Sexually Assaulted"

Some outfits will forever remain ingrained in our subconscious long after we remove the clothes from our bodies. These articles of clothing often remind us of pivotal memories, from the first day of middle school to our senior prom. If you are fortunate, your garment will never carry traumatic memories, but for those who are victims of rape escaping these memories is almost impossible.

Ten Tips On How To Get Over The Fear Of Going Live On Social Media

Have you noticed how more than ever — as we look for ways to safely socialize at a distance — people are going "live" on their Instagram or Facebook? Whether for personal reasons or business, it's a big fear for a lot of us. I was terrified too, until I bit the bullet and finally clicked that "live" button. Turns out, it's not as scary as I thought! So I decided to put together a few tips that I thought might be helpful for getting over that anxiety and fear.

How I Approach Self-Worth in a World that Values Women's Bodies Over Women

Somewhere between the end of myspace and the birth of IG stories, self-love became trendy. And not trendy in the we all love ourselves type of way, but trendy in this elusive thing we all needed and could only achieve by posting images of ourselves on social media platforms. As if our confidence was not enough or real unless someone else could see it and validate it for us.

Why I Stopped Comparing Myself To Others

I'm 34 years old. I have been in a relationship for the past six years. I am also unmarried, and I have no kids. Too often, I scroll through Instagram and look at the endless women who are pregnant or who already have beautiful families. After trying to conceive for over two years, seeing other people's "haves" on the internet often makes me feel my "have nots" to an extreme. Every time I see a pregnancy announcement, or even an engagement—even though I am in no rush to get married—it makes me f

Are Distractions Eating Your Life? A Checklist to Help Reclaim Your Mental Real Estate

I Quit Social Media For A Month. Here's How It Changed My Life

Having read too many pieces about social media addiction, I was ready for a break. Every time I reached for my phone, I had a Pavlovian instinct to click on the Instagram icon and that's when I knew it was time.

Likes Are Officially Meaningless, So What’s Next?

Is The Influencer Marketing Bubble About To Pop?

How Cyberbullying Helped This News Anchor Embrace Her 'Strong' Legs

This Blogging Couple Is Traveling The Globe As Ethical Minimalists (For Free)