by August Brice · 20 May 2020 · 6 min read
Having read too many pieces about social media addiction, I was ready for a break. Every time I reached for my phone, I had a Pavlovian instinct to click on the Instagram icon and that's when I knew it was time.
I've spent most of my time on this planet all wrapped up in the wonders of the human voice, so it's probably no surprise that I resisted digital technology in a big way. I was what you might call a very late adopter, a laggard, and at times a militant rebel, against all things digital.
To be a female psychologist studying death and technology is to be totally out of your lane. In fact, if that describes you, we've probably already met. That's how few of us there are. But with coronavirus changing how we are all able to mourn, this specific expertise just got a lot more relevant.
As the new decade dawned, I sat at my computer for an entire day, attempting to make good on a promise to my child. "Attempt" is the right word, because it was surprisingly difficult to purge my social media of posts involving her. Even after five passes, Instagram mysteriously unearthed additional photos, trapping me in a seemingly unwinnable game of Whack-A-Mole. You can bring your child into the digital world, but it isn't so easy to take them out.
My name is Audra Gold, and I am the CEO and co-founder of the ground-breaking online audio streaming platform, Vurbl. I started to build websites in college, where I became obsessed with the Internet. After college, I began my career as a product manager at a Silicon-Valley-based digital media company and have been hooked on startups ever since. I took my first Head of Product job for a startup about 12 years ago and have gone on to build products for seed stage companies through Series A, B, and beyond several times over. My primary motivation for taking on one of the hardest jobs in tech is the satisfaction I get from building great products and then watching millions of users enjoy them.