The digital revolution is unfolding, and the coronavirus pandemic has spared innovation across the board. Voice technology is a new buzzword in the auto industry, insurance, telecom, and beyond. While AI has been around for a while, chatbots enhanced with speech recognition are still novel. They take customer interactions to a new level, providing unprecedented speed and level of precision. 

Why You Cannot Ignore Voice AI

Voice technologies are here to stay, and your business cannot afford to neglect them. Modern consumers are more demanding and tech-savvy than ever. They expect easily accessible, convenient, speedy, and personalized support 24/7. Products like the Dasha.AI platform are becoming vital.
Voice recognition technology not only facilitates the online search. It allows businesses across industries to detect intent and sentiment, shorten issue resolution cycles, and achieve other ambitious goals. Companies that ignore AI lose competitiveness.
According to Statista, household penetration of smart speakers in the United States will reach 75% by 2025. Speech recognition brings undeniable benefits to users and businesses, and it is becoming a fixture of modern life. Here are the top five predictions for how voice technology will evolve in 2022. 

Predictive Analytics As the Cornerstone of Progress

The biggest trends in the IT industry this year will be connected to data. Data analytics, lake consolidation, and predictive analysis will be integrated into business processes on a global scale. When predictive analytics is powered by voice technologies, enterprises gain valuable data for future decisions.
For instance, call centers analyze less than 3% of recorded interactions with callers. This means 97% of collected data remains unused as the audio format makes evaluation complicated. This voice data contains plenty of insights: 
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Thanks to the implementation of new technologies, businesses will get an influx of priceless information. A robust predictive network powered by AI will drive decisions on the executive level. Companies will make more effective strategic decisions based on diverse data. Findings from data analysis can be used for both live and automatic interactions by voice.
New voice technologies and tools that produce raw and unique data will drive the adoption of predictive voice analytics. Over time, these solutions will become indispensable. Predictive analytics is a game-changer that can revolutionize nearly every industry.

Single API Format Supporting Versatility of Voice Services

The term "single API" describes unified systems that combine different channels. For example, a company may have two-way conversations with customers across commerce, marketing, and support using text messages, bots, WhatsApp business, and more.
The unified format is attractive for businesses in many industries. Its spread will lead to increased flexibility and versatility of voice technologies overall. As of now, the biggest advantages of adoption are:
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Automation Takes the Center Stage

Automated tools will reduce the probability of error in a wide range of voice-based processes. Most notably, these will include:
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Another positive consequence is the reduction of human labor. Employees will be able to focus on tasks of a higher order. This year, a growing number of call centers may implement a broad spectrum of solutions, including:
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These and other innovations related to voice technologies will help companies address and meet customer needs more efficiently. They will be able to improve their capabilities, provide flawless customer experiences, and boost loyalty.

Voice Search Transforming SEO

Voice technologies are becoming more sophisticated and popular with users. In 2022, more consumers will be using smart speakers and automated voice search. The latter already allows them to implement voice commands, such as asking the speaker to play a specific song. 
As a result, digital marketers will have to adapt their promotional strategies to voice-powered reality. The changing virtual landscape will require SEO optimization for the new methods of search. Voice SEO will become vital for attracting organic traffic. The most popular voice search devices and engines as of now include:
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Many SEO experts acknowledge that websites must be optimized for a search conducted via voice assistants. Here are some of the key directions in this realm.
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A few years ago, critics argued that voice SEO was irrelevant as the searches were turned into text anyway. This is not true. Typed searches are more keyword-based, voice searches are more conversational.
When users talk to voice assistance instead of typing their queries, they use more words. For instance, instead of “Shopping mall near me” they may ask, “What are some good shopping malls in my local area?”

Voice for Reinforced Security

Voice recognition technology allows businesses to verify and authenticate the identities of customers in a new, more secure way. These benefits are recognized by banks, healthcare providers, and insurance companies. The adoption of voice biometrics will spread. Now, the identity of any caller can be determined based on the pitch, cadence, and dialect of their voice.
Voice biometrics is an effective barrier against identity theft. For example, if a suspicious individual makes multiple calls to request information about different accounts, this activity will be flagged. As soon as this happens, a report will be sent to security staff.
In 2023, 25% of employee interactions with various apps will be via voice, according to Gartner. This will include AI-powered virtual assistants for IT help desks. They can interpret queries and handle routine tasks like password reset. Access to voice assistants will help employees devote more time to their critical work.

A Look Ahead

The adoption of voice technologies is growing and giving businesses more confidence in their data analysis capabilities. Voice and speech recognition reveal a treasure trove of insights that companies cannot ignore. 
In 2022, AI and natural language processing will be at the forefront of voice implementation. They will continue to enhance available technologies, making them more authentic and relatable to particular audiences.
Digital user experiences will be enhanced with voice recognition and voice biometrics. These changes will power cutting-edge solutions enabling companies to boost efficiencies, speed up operations, and boost security. Personalized and natural user interactions do not require a large in-house department. Delegate communication to digital assistants like Dasha.ai, and make the most of voice automation!

WRITTEN BY

Sophie H.