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Navigating 2024: The Evolution of Communication Trends and What They Mean for Businesses
Futures

Navigating 2024: The Evolution of Communication Trends and What They Mean for Businesses

As 2024 unfolds, we stand at the cusp of evolving trends set to redefine the communications landscape. Building upon the transformative developments of 2023, this year is marked by the continued evolution of key trends, now crucial in shaping business-consumer relationships. The growing focus on authenticity and social consciousness mirrors a shift towards more genuine, value-driven interactions. Simultaneously, artificial intelligence and data-driven strategies have moved from emerging trends t

How Increased Audio Streaming is Forcing Innovation in the Digital Audio Space
Futures

How Increased Audio Streaming is Forcing Innovation in the Digital Audio Space

My name is Audra Gold, and I am the CEO and co-founder of the ground-breaking online audio streaming platform, Vurbl. I started to build websites in college, where I became obsessed with the Internet. After college, I began my career as a product manager at a Silicon-Valley-based digital media company and have been hooked on startups ever since. I took my first Head of Product job for a startup about 12 years ago and have gone on to build products for seed stage companies through Series A, B, an

Please Don't Tell Me I Am Being Difficult
Business

Please Don't Tell Me I Am Being Difficult

"I think you need to stop being so difficult and just let this go," the senior leader said exasperated, handing my sheets back to me. He was annoyed. I took my sheets back and walked out. It was a battle I wasn't about to win.Those sheets outlined my compelling case for delaying the launch my team had been leading. The proposition wasn't differentiated. The media plan was underfunded. The estimates from sales teams were coming in lower than expected. My persistence, my persuasive business case,

Tips To Help Women Move Beyond #OKBoomer at Work
Career

Tips To Help Women Move Beyond #OKBoomer at Work

When I first heard #OKBoomer, I cringed and thought — here we go again. Yet another round of generation bashing, this time Millennials against Baby Boomers. This new social media conflict will not help workplace dynamics. Throughout my career, I've heard countless rants about long-established workplace norms that younger generations perceive as overly repressive rules that subvert identity, familial obligations, civility, and respect for the environment.

Mental Freedom After Incarceration: My Journey Self-acceptance
Business

Mental Freedom After Incarceration: My Journey Self-acceptance

When I was sentenced to seven years in prison, I had no idea what I would do with my life after my period of incarceration. My life was filled with abuse, addiction, and crime. Trying to become gainfully employed and make a livable wage became one of my greatest challenges post-prison. In my hometown, there were 210 professions I could not even participate in solely based on my criminal record. I had lost my dignity, had zero self-esteem, and felt stuck. After some serious self-reflection about

Why Conscious Capitalism Is The Future
Business

Why Conscious Capitalism Is The Future

When we think about being "conscious" anything, it's easy to fall into the subject of new age spirituality or just focus on leading a conscious lifestyle through regular yoga sessions, composting, and keeping chickens in the backyard. All of these things are great (when aligned with our personal values), and these actions can enhance our day-to-day lives and inspire others to do the same. But when it comes to the world of business, can the word "conscious" not only play a role, but also help pro

Today, Companies Need to Retain Veteran Employees in Order to Survive and Thrive
Business

Today, Companies Need to Retain Veteran Employees in Order to Survive and Thrive

In 2020, as the world turned on its axis, we all held on for dear life. Businesses, non-profits, government organizations, and entrepreneurs all braced for a new normal, not sure what it would mean, what would come next, or if we should be excited or terrified. At the same time that everything is shifting, being put on hold, or expanding, companies have to evaluate current talent needs, empower their teams to work from home, discover new ways to care for clients from a distance, and navigate new

It's Time For The Fashion Industry To Stop Ignoring Older Women
Culture

It's Time For The Fashion Industry To Stop Ignoring Older Women

A few months after I left my corporate job as the Head of Merchandising for Old Navy Online, I walked into the Everlane concept store in preparation for an upcoming meeting at their corporate office. As I looked around trying to find an outfit, a feeling of alienation came over me. From the perky twenty-something sales associate that looked at me askance when I walked in, to the array of androgynous, box-llooking, nondescript apparel, it was clear that I didn't belong. I finally landed on a stre

How I Turned My Trauma Into A Thriving Business After Major Brain Surgery
Frontier

How I Turned My Trauma Into A Thriving Business After Major Brain Surgery

The first pic you see of me here is from November 2018, roughly 3 weeks after having brain surgery. It all started one morning in January of 2018. I flew from LA to San Jose en route to Santa Cruz for several meetings I had set for the day. I was driving on Highway 17 heading to Santa Cruz from the San Jose Airport. I was on the freeway for all of 20 minutes, and out of nowhere a car comes out from a residential area to the right of me, attempting to make a left turn onto the freeway where there

My Unfiltered Struggle In Launching A Product To A Neglected Market
Culture

My Unfiltered Struggle In Launching A Product To A Neglected Market

Early spring 2018, I walked into the building of a startup accelerator program I had been accepted into. Armed with only confidence and a genius idea, I was eager to start level one. I had no idea of what to expect, but I knew I needed help. Somehow with life's journey of twists and turns, this former successful event planner was now about to blindly walk into the tech industry and tackle on a problem that too many women entrepreneurs had faced.

Women Can’t Be Fully Empowered If They’re Not Financially Empowered. Here’s Why.
Money

Women Can’t Be Fully Empowered If They’re Not Financially Empowered. Here’s Why.

Amidst a global pandemic and growing research which suggests women are severely affected by COVID-19, it's an opportunity to make big strides in our effort to address larger societal issues such as equality and justice, reproductive rights, poverty and domestic issues like financial abuse, as well as income security and retirement. It is estimated that 46% of women are "not too confident" or "not at all confident" about their ability to live comfortably after retirement, compared to only 31% of