Career
How I Started a Bra Company Without Knowing How to Sew
I get asked the question a lot: WHY did you start Behave? And the answer is a simple one: I started Behave because I saw my needs reflected in more than 50 million women all over the US. I saw there was a huge whitespace that needed filling in the lingerie market, and I felt that I had the perfect idea to fill it with my Wire-free Lounge Bras and Stayz technology! My WHY has never faltered or changed. Behave exists to help large-busted women get comfortable in their bodies and their bras.