How To Unlock Your Personal Value Proposition

As a seasoned business strategist, I've made a career out of creating growth strategies that revolve around the business's value propositions. Now, I've come to adopt that strategic mindset when it comes to career advancement as well. How have I done that? Simply put: I remove the personal and strategize myself as I would a brand. I document short-term goals that balance my skills and my values. I hold myself accountable for growth in designated areas of my position outside of company-specific performance metrics. And I maintain a level of self-awareness and acceptance by analyzing my professional self as I would a potential target market. All of that professional strategic planning is used to create a roadmap to growth and, from there, advocate in a way that provides gains: financially, promotionally, and personally.