Is it Too Late to Jump on the Social Activism Bandwagon?

From Facebook ad boycotts, alignment with #BlackLivesMatter, to ditching names like Aunt Jemima: social activism is the latest must-have for brands. But should you jump on the bandwagon? And how do you make the shift without getting labeled as inauthentic, especially if your brand has never talked about these issues before?

3 Ways I Leverage Dynamic Digital Marketing Campaigns To Increase Sales

Being an entrepreneur is certainly NOT for the faint of heart. If you bought into the social media hype, you'd believe that you can launch a program and the next day, become a millionaire. But that's not really how business works. As a business strategist, I've been able to create a six figure business, while helping my clients do the same.

3 Marketing Strategies CBD Brands Should Use to Stand Out in a Crowded Market