Weaving a powerful and authentic purpose into your business is more important today than ever before, as the corporate world experiences revolutions in technology, accountability, and the workplace against a backdrop of pandemic and war.
As an entrepreneur and small business owner with a growth mindset, you must be open minded and resilient enough to make changes to your business that weren’t part of your original vision, and you have to cultivate foresight so that there’s time to prepare for whatever may be coming next.
Starting your own business takes a healthy ego, or sense of self-esteem and importance: you have to believe in your own capability. The investors or first customers you attract will be buying as much in your idea as your personality and aptitude. But as you find early successes, it can be easy for a growing sense of confidence to morph into ego and interfere with your ability to learn, spot chances to grow, bring on experts in areas you’re not, and address when you’re wrong—all of which are key for growth.
(No, this isn't going to be where I try to sign you on to join my scheme.) Today, I am a success coach and a motivational speaker. I love making a difference in people’s lives and guiding them to become the best version of themselves. I am so very happy with my career, however, just a few short years before I became a success coach, I was in a pyramid scheme.
I was stuck, stuck in my routine of working in nightlife and daydreaming about the life I really wanted. Coat check wasn't easy, in fact, it was hard and emotionally draining, but I could count on making money and so I stayed. Then one night, after a particularly hard day at work, I called a family meeting with my mother and sister and said it was time we took control of our lives.
Since starting my entrepreneurship journey almost three years ago, running my own PR agency from all over the world, my weekends disappeared. I replaced brunch and lazy mornings with crafting media pitches, strategies, and research. Sure, I enjoyed my weekends and did fun things, but work was still a priority. When you are a business owner, the stakes are high, and taking a full day off (let alone two) seems wrong. There is always something more that can be done and life becomes an endless cycle of to-do lists. Then COVID-19 disrupted the world
Organic growth has made all the difference for my company. Since its start in 2010, Fresh n' Lean has delivered more than 7.2 million organic meals that are free of pesticides, hormones, GMOs, and other additives. The business itself has grown organically, too, without the help of any outside capital.
You're exhausted. You've been at this project for hours on end, and nothing seems to be working. The copy is stuck. The title is a big fail. And for some reason, you can't think of one brilliant, funny, or even semi-not-cringe-worthy to say to your audience.