How To Position Yourself To Have A Successful Business How To Position Yourself To Have A Successful Business It’s a mistake to think that some people are born better than others. Each and every person has their own strengths, and each and every one of us can find some measure of success. We cannot find that success, however, when it is our own self-image and confidence that are holding us back. People need to believe in you in order to for you to succeed, and to earn that respect you must first believe in yourself. You’ve always dreamed about starting your own business. So you’ve read the books, listened to the cautionary tales, and worked through some checklists. You’ve done your homework. Entrepreneurs, especially early on, don’t wear several hats–they wear every hat. If doing whatever needs to be done–no matter how menial or relatively unskilled–isn’t something that comes naturally to you, don’t go out on your own. Author Tatiana Jerome falls into the category of people who start early on and do not sleep on their dreams. Jerome is an inspiration for driven women who are willing to take the steps to achieve their ideal self. She is a strong believer that the soul comes alive when an individual nurtures and places the priority on self-care. She is an entrepreneur, author, philanthropist, and educator who founded her brand Set In Soul as a goal to uplift others. She believes that no movement should be wasted, no time saving is too small, and no expense is too minor to eliminate. I’ve never heard an entrepreneur say, “Jeez, we were really struggling to make a profit until I bought the new iPad–then our revenues took off!” In a start-up, you’ll be lucky to get the “must have” stuff. Even if you have the funds, money spent on “nice to have” is always money wasted. If you hate struggling with limited resources or seeing your can’t-miss project plans unjustly compromised by budgetary concerns, you’ll also hate running your own business when you realize bootstrap is a verb. You discuss work-life balance issues with passion and intelligence. The concept of work-life balance is an artificial construct–there is no line between “work” and “life”–but let’s pretend one does exist. If you think a lot about the conflict between work and life, and you feel work is winning the battle, wait until you start a business. “Work” will eat “life” for breakfast.” When you run your own business you pay your dues every day. (The same should be true if you work for someone else because the only real measure of your value is the tangible contributions you make on a daily basis.) No customer cares about your vast experience or years of hard work… unless the fruit of that labor benefits them. You pay your dues when customers pay you. As a business owner, Jerome has learned that you earn the right today to stay in business tomorrow. That is your only “due.” Tatiana Jerome is a firm believer in following these steps to achieving the self-love that will allow you to be the success you have always dreamed of being: Dress the Part How you dress and how you express yourself are two very key components to your self-confidence. If you don’t dress in a way that feels true to you, you can just as easily feel like a stranger. Finding the right balance between creative expression, professionalism, and comfort is how you will go out into the world and feel great about yourself. Put Time and Effort Back into Your Body If you treat yourself right, in time you will feel like you deserve great things. Hurting yourself is not how you learn to love yourself. Instead, take the extra time to make healthier meals. Find ways to add an exercise routine that works for you into your daily life. Do more of the things that make you feel good in your own skin. Spend a few extra minutes on your appearance in the morning, take more time styling your outfit, and so on. You would be amazed at how great you can feel when you simply spend time and effort on yourself. Compliment Yourself Complimenting yourself can go a long way. It can also be very challenging to do. When you first give yourself compliments, it can feel silly. It might even feel like it doesn’t work but stick with it. Positive affirmations can help put you in the right frame of mind for success. Even just hearing a compliment or statement over and over can help you internalize it Similarly saying something to the effect of “You are going to have a great day” can help you put yourself into the right frame of mind to be positive and confident in yourself and in others. Help Your Coworkers Out Helping others is one of the best ways to feel confident in your abilities. Not only do you get the positive feedback from helping out a friend, but you also are placed in a position of authority. This, in turn, can increase your self-worth and confidence. Becoming more confident is the first step towards being the success you’ve always dreamed you could be. The second step is to take that confidence and speak up more. Be more assertive and show you can be a leader. You won’t always succeed, but unless you stop trying you won’t ever fail, and that is how you become the success you’ve always dreamed of being. Tatiana Jerome Tatiana Jerome, a public relations expert, turned her personal experience into not just a thriving online presence but also a self-published book and a career counselling women and speaking at a variety of organizations.