Work For Yourself Without Starting A Business: Welcome To The Era Of The Solopreneur

Work For Yourself Without Starting A Business:

Welcome To The Era Of The Solopreneur

have a confession: I’ve never really enjoyed working for other people.  

Why? Well, for starters, I’m selfish. If there’s a final bite of shared dessert on the plate, I’ll eat it. If I go even one day without hitting the gym, I’m resentful. Once the coffee is made, I pour myself a cup of coffee before I offer it to my husband. I hoard time the way others hoard possessions. I’m selfish with my thoughts. I like to be alone. Sometimes, I stick my daughter in front of a cartoon just so I can hear myself think.

Because here’s the thing: How I control my time determines how I live my life. I want to spend it providing for my family, sure. But I also want to make sure I’m doing what I really want to be doing—the type of work that has me bounding out of bed excited, not exhausted.

And for me, that kind of passion has never been found in an office. As I hurtled through college, collecting a writing degree, a valedictorian stamp, a publishing deal, and a ton of freelance projects, I realized I didn’t want to work for anyone else.

But I also wasn’t interested in starting a business either. So, what’s out there for those who don’t necessarily want to die in a 9 to 5 under the thumb of a boss, but also don’t have the desire to open a brick-and-mortar store, worry about growing a company to such monstrous proportions that you need teams, insurance, office space, and employees?  

Enter the life of the solopreneur.

Entrepreneurial in spirit, the solopreneur focuses on his or her art, makes money from it, but doesn’t necessarily depend on others to grow her business. You can collaborate with people. You can work on other people’s projects. But when it comes to your own craft or business, it’s all about Y-O-U. You are the brand. You are the product.

While I dabbled in content management and editorial roles, penning four published nonfiction books, blogging, becoming a trainer, co-owning a gym, etc., I realized that all I’d ever wanted to do was to write books. Not nonfiction books, novels.

Because I am someone who loves urgency, I finally felt the push. I was ready to take every skill I’d collected from my odd jobs and pour them into doing the very thing I’d always wanted to do. I finally got clear. Not about what I wanted, but by answering one simple question: If I could do anything in the world every single day, what would excite me the most?  We all have those “activities” we succumb to where time stalls, you feel that you are living on purpose, and you literally can’t wait to tell whoever is within earshot about what you’re working on. Because it’s not really happiness we’re after, it’s excitement. And writing novels, despite the solitude it requires and all the work it takes, is the most excitement I’ve ever felt.

You have to find your own excitement, whether that’s in the office, on a yoga mat, helping other people, or traveling the world. And when you find it? Act on it immediately. (Trust me, there’s never the perfect time. The perfect time is the moment you decide to take the risk.)

When I finally thought of the right idea last year, I immediately quit the two extra jobs I was working and decided to use the last two months of a corporate contract to write an entire novel.

Because I believed in myself and gave myself the space to create, I wrote it in just four weeks.

I then secured a literary agent. The book was sent out to editors, got into a bidding war, went to book auction, and landed me a two-book deal with St. Martin’s Press, one of the largest publishing houses in the country.  

I did my due diligence. And then I got it done.

Now, the real work begins. Finding the right publicity team. Repositioning myself as a novelist and not a Jill of all trades, which, let’s face it, as kick ass women today, we have all become.

Because I am still a mother. I am still a wife. I am still a director of content for a branding agency. I am still a ghostwriter for clients’ blogs. I am still open for opportunities, but at the end of the day, my new path is about focusing on doing one thing really well. It’s about putting all of my energy into being a novelist and not getting distracted with all of the other sideline projects, money woes, and opportunities that are dangling within reach.

Being a solopreneur is about keeping your focus. What is the real goal you are trying to reach? Define it. What happens when you reach your own personal pinnacle of success? What happens if you don’t?

What comes next?

In an age where community is key, there is magic to being a solopreneur. This doesn’t mean you’re a selfish byiatch. It doesn’t mean you can’t someday help others generate jobs or even join forces with a pro you admire and respect. It just means you are focused on your own initiatives, your own goals, and not the minutiae of everything that goes into keeping a corporation alive.

Is that selfish? Or is that the stuff dreams are made of? I’m forging my own way to find out.

Rea Frey

Rea Frey is the Editorial Director for the SimplyBe Agency and the author of four nonfiction books. Her debut novel, NOT HER DAUGHTER, will be released by St. Martin’s Press next summer.

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