What Dina Kaplan Credits For “The Magic Of The Path”

What Dina Kaplan Credits For

“The Magic Of The Path”

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Here at SWAAY, we want to figure out exactly how our entrepreneurial role models, like Dina Kaplan, attain their objectives and find success. You may have heard of Dina Kaplan and The Path because of articles you’ve read about “the happiest man in the world.” The Path represents a synergy between the inner peace and mindfulness of meditation, and the energy emanating from a vast network of creatives, founders, and influencers. Kaplan was able to make it happen because of the chain reactions that occur as direct effects of her “friendliness,” says Matthieu Ricard, a French writer and Buddhist Monk who is also a TED speaker.  Already a huge fan of Ricard, she wanted to hear him speak, so she invited a new friend that she had just met to accompany her an event Ricard was hosting. That new friend happened to be the person responsible for Ricard’s social media.

With respect to Kaplan, two key ingredients have fueled her success: social and mental agility.

Let’s start with social agility. Although it may seem like it, social agility is not networking. Although Kaplan admits that networking played a large role in her success, she careful to make the distinction.  “Network” implies that you’re speaking to someone above you and your conversation is goal-oriented, and Kaplan is nothing like that. Throughout her life, Kaplan says she has acted on her genuine desire to meet and learn about new people. She likes to call it being friendly, but she also admits that being friendly doesn’t always work.

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Photo Credit: Christopher Michel

Kaplan shares a story to highlight the difference between networking and social agility. After her two-and-a-half year trip around the world where she conquered literally every physical fear she had, Kaplan had a layover in Los Angeles on the way home to New York. When she met up with friends, she told them about her idea to start a community that made meditation accessible. Both friends, independent of each other, told her to get in touch with Charlie Knoles, a well-known meditation instructor. She followed their advice and next became Kaplan’s business partner, with the goal of bringing their mutual love for meditation to the masses.

A bit after that, also in Los Angeles, Kaplan asked a favor of an executive at Paramount – to get her a pass to the set of her “favorite show of all time,” Glee. She did this through some networking on Facebook and LinkedIn. See the difference?

Social agility gets you lifelong friends; networking gets you a temporary contact.

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It was social agility, not networking, that Kaplan credits to her rise into the role of COO at Blip.TV. She also cites social agility as the magic behind how she became one of Fortune’s Most Powerful Women in 2010. However, it is important to remember that social agility isn’t everything. Equally important is finding a balance between work and personal mental clarity. Despite managing six departments by herself, Kaplan was afraid to ask for help, and thus kept managing her busy life on her own.


“I’d been really bad about asking for things that were just good for me. People have this perception that I’m very outspoken, but I’m only good at that in business. There’s a perception that I always get what I want, but inside I’m frustrated because I don’t have the confidence to speak up.”

-Dina Kaplan


Eventually, Kaplan says she was so afraid to go to work that she would attempt to make eye contact with people as she was crossing the last intersection to her office, hoping that the fleeting connection they made would be enough for them to catch her if she suddenly fainted. She was relying on her social agility to save her, but only after she hypothetically passed out during another panic attack did she realize that her ostensibly perfect life wasn’t worth the crippling anxiety she had developed to maintain it. She didn’t know what was wrong or what was happening; she just knew she had to get out.


“I knew I had to go across the world, but I didn’t know why. That moment was pivotal in my life.”

-Dina Kaplan


So, Kaplan she quit her job, and she booked a one-way ticket to Bali, Indonesia. Mostly alone, she traveled the world, participating in exhilarating physical experiences that scared her even more than crossing the street to work did. By conquering every physical fear she had, such as scuba diving, zip lining, and bungee jumping, she was able to return home knowing that she could live her life being emotionally fearless. How was she able to do this?  It was meditation that helped Kaplan refine her mental agility.

Meditation may seem like yet another spiritual trend that will disappear as soon as it arrives onto the scene, but no, there are proven benefits. Meditation has been reported to improve both mental and physical health, and even has business effects. It is said that Steve Jobs invented some of Apple’s game-changing products after mediation sessions.

Those who have never meditated often hesitate to try it because they fear that it may silence their creative voice, but that is far from the case. Silencing that voice in your head, like building muscle, is a skill you must master by exercising your muscles (physical or mental) consistently, and Kaplan did just that. After having meditated throughout her trip and having spent over a week at a silent retreat, Kaplan was able to strengthen her mental agility. When she finally came back home, Kaplan began working on her new project: The Path. She was hoping to make meditation accessible to the masses, but she also understood that there would be some hesitation among the Type A members of her network.

She lured people in through the promise that meditation will literally makes you better at your job. “On the days I meditate, I’m 90 percent more efficient,” Kaplan says. She and co-founder Charlie Knoles are self-proclaimed meditation “addicts,” who feel the difference on the days they don’t meditate. She chooses her mental response on the days that she meditates, but the choice is not as clear on days that she doesn’t. “Meditation helps because you become very clear on what you want,” Kaplan adds, revealing that this is why she wholeheartedly feels that meditation is the best negotiation tool. “When you calm down things in your head, you can input people’s nonverbal signals, and you have a lot of power and tools.” In fact, Kaplan believes in the powerful effects of meditation so much, that she has actually said, “meditation gives you too much power. It’s dangerous for someone with bad intentions to meditate. Your path has to begin with values.”

Dina Kaplan was hoping to make meditation accessible to the masses, but she also understood that there would be some hesitation among the Type A members of her network

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Kaplan credits “ The Path” to her friendliness, but it’s more than that. Kaplan’s alluring personality and mental agility, that has been fine-tuned through her daily meditation practices. The Path is now known as the pioneer of mindful networking. No longer invitation-only – The Path provides anyone the opportunity to experience the confluence of mental strength and physical calm. Kaplan started the meditation trend, and now there’s at least one meditation hub in every city where you can learn to choose your reactions throughout the day and exercise mental agility.

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Photo Credit: Christopher Michel
Shannon Matloob

Shannon is a contributor at SWAAY. She has a degree in Media, Culture, and Communication at New York University with a passion identifying and researching other women on the path to greatness.

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